Clocks from this era were characterized by designs from other eras. Neo-Colonial and empire designs were the order of the day. Electric appliances of ANY kind were a luxury and these clocks were not built for the masses-- they were status symbols. Prices were higher during this time than they would be forty years later but you got more clock for your dollar. Many of the cases were supplied by the Revere (Herschede) Clock Company and were of highest quality. The names of the earliest clocks weren't very inspirational and Telechron soon learned to copy the car industry by giving each model a catchy moniker. Still new at marrying clocks to an electric power source, the movements were oversized, clunky and awkward to assemble. All models were built around a B rotor and when it failed, the clock had to be taken right apart to change it out.